Cross-Channel Marketing Design
Rebrand Campaign
This campaign aimed to revitalize Lilac St.'s image to better align with current market trends while staying true to the company's values. Overall, the rebrand successfully modernized Lilac St.’s presence, resulting in positive customer feedback and increased brand recognition.
Adobe: Photoshop, Illustrator, & After Effects | Motion Design
Espresso Back In Stock
This campaign's goal was to bring awareness of one of Lilac St.'s popular products being back-in-stock. This project allowed me to not only design emails and social posts, but I also recorded macro video of the lashes to post on the Instagram.
Adobe: Photoshop & Premiere Pro | Product Photography & Videography
Stocking Stuffers Campaign
This campaign was a creative endeavor designed to bring a touch of holiday spirit to Lilac St.'s products. I focused on developing vibrant, branded designs for promotional graphics and digital ads through stop motion photography.
Adobe: Photoshop & Lightroom | Product Photography